We've got the art of writing press releases down to a science.
While we like to brag about our creative writing skills, the reality is that when it comes to press releases there is a proven formula that delivers the best results. Busy editors don't have time to work with poorly-written, irrelevant or untimely press releases. From knowing the right way to communicate with the media to knowing which media to target, every decision impacts whether your release will succeed or fail.
With more than 20 years experience writing and distributing press releases, JigSaw can produce clear, concise press releases editors can run "as is." Additionally, we can:
- Assess whether your content is truly newsworthy
- Craft a lead designed to capture attention
- Draft and incorporate quotes from key players
- Apply AP style guidelines to ensure perfect grammar
- Identify the right media outlets to target
- Customize and distribute your release to each media outlet
Our results speak for themselves: JigSaw press releases have been featured in dozens of trade and consumer media outlets around the country. Are you ready for yours to be next?
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